FIFA just unveiled the official World Cup 2026 poster for Miami, and it’s just as colorful and vibrant as the 305! The marquis feature of the poster is a flamboyant flamingo dressed in the finest kicks with the hexagons and pentagons of the soccer ball, each a nod to Miami culture.
The panels feature everything from beach loungers to the city’s shoreline! Below the ball is an unmarked community cheering on the beach— something Miami fans are eagerly awaiting to do at Hard Rock Stadium next year during the seven FIFA World Cup matches slated to begin in Miami next June.
“Designed by Rubem Robierb, this design is a love letter to Miami—where fútbol meets flamingos, cityscapes blend with soccer dreams, and every vibrant detail celebrates a unique part of the 305,” said FIFA in a statement. The poster reveal took place on March 24 at Wynwood Walls, along with 8 other submissions. In total, nine local artists submitted their posters for consideration and FIFA selected Rubem Robierb’s as the official Miami poster, which shone the spotlights on Miami’s city colors. Check out the dramatic reveal below:
Robierb, who’s originally from Brazil but been in Miami for the past 16 years, shared his deep gratitude and excitement for such a major milestone in his artistic career:
“What a night! Still trying to wrap my head around it—I’m beyond honored to have won the FIFA Miami World Cup 2026 official poster competition. Huge thanks to FIFA for this incredible opportunity and to all the amazing professionals who brought this project to life,” shared Robierb. Robierb describes his art as “Miami/South American style with a New York Edge.”