As World Cup fever hits the city, Chipotle Mexican Grill is blending football culture with some serious food perks. On Thursday, June 11, fans across North America and the UK can get a buy one get one (BOGO) entrée by simply showing up in a soccer jersey past 3 p.m.
This marks the chain’s first-ever “Matchday BOGO” promotion, timed perfectly with the excitement surrounding summer’s biggest soccer tournament.
⚽️ How the soccer jersey deal works
Valid only after 3 p.m. local time on that day, the promotion is limited to five free entrée items per check and is subject to availability. The free item is of equal or lesser value and can only be redeemed in store — no online or delivery orders.
But that’s not all! Alongside the offer, Chipotle is releasing a limited-edition soccer jersey featuring “Real Chipotle” on the front and the number “53” on the back, representing the brand’s 53 real ingredients. It’s so limited, only 53 jerseys will be available through a sweepstakes where U.S. Chipotle Rewards members can exchange 10 points to win one between June 10 and June 24.
Rewards members participating in the Matchday BOGO will also unlock an exclusive digital badge through the new “Rewards on Repeat” program, which offers members more frequent rewards and greater flexibility. They’ll have to scan their app at the register.
Chipotle continues to invest in local soccer communities, contributing over $3.5 million to grassroots soccer organizations and supporting more than 14,000 fundraisers since 2015.
What are you waiting for? Grab your jersey and bring your appetite to the nearest location this Thursday!
